Attending the GSMA Mobile World Congress, one of the much hyped wearables were a string of smartwatches. Owning and using some of the earlier models, including the Intel Basis and Motorola’s Moto360, smartwatches are still figuring out their place in the wearable ecosystem, and leave a confusing impression at best. Read More



A while ago, Minister Alexander Decroo founded the Digital Minds for Belgium. A sounding board containing Belgian’s finest venture capital professionals, startup ecosystem leaders, internationally renown tech bloggers and experienced founders. It’s a clear signal that Belgium wants to shape up on its shortcomings in supporting and growing startups.  Read More


While biological and technological evolution follows similar processes, our biological evolution can be considered to be at a virtual standstill. As such, it only makes sense that technological evolution will eclipse its biological counterpart. Either as a means to augment, amplify, or substitute our senses and biological functions but equally to create totally new senses or functions altogether. Read More

A new chapter

The Tonight Show with Jay Leno

In October 2014, I took the decision to step down as CEO of the company I founded. It’s an aspect that most founders don’t talk about. It therefore quickly becomes a situation of innuendo, backtalk, shame or gossip. While in fact, this decision, came as emotionally detached as any other sound business decision. Read More

The Crossfit Animal


The first rule of Crossfit is to tell everyone about Crossfit. Ok, now, we got this pun out of the way, let’s move beyond the obvious pro’s and con’s. I’ve started Crossfit after a time of personal struggle and change. I was looking for a way to get my mind off of things. A colleague, and dear friend of mine (thanks, Vince!), introduced me to Crossfit Antwerp, and I immediately got it. Read More

The lifestyle business


Sometimes a lifestyle business could make more sense than playing the startup game. Running a business is about making money, so let’s start here. Money is merely a function of time. Basically, you either get compensated for your time through a salary, or investor funding; or you earn your time through revenue. Read More

On the topic of failure


Nowadays it seems to be “à la mode” to openly state that’s it OK to fail. But let’s be very careful about what message we try to convey with this. Bottom line is, that’s a steaming pile of horse-crap. And I am allowed to state this, because I have shuttered a company once. And let me tell you: It sucked. Bigtime. You can find my story on Failcon 2012. Read More

Focus, or die!


In my startup, Sentiance, I think there has not been a single word as popular as the word “focus” in the past few weeks. It drove me nuts, and I also have never been so close to a mental meltdown. Speaking to other entrepreneurs, I have always been fully aware of the importance of focus, yet I forgot to practice it myself in this case. The result was a half-way decent alpha version of an app after six months and little traction. The monstrous number of features we were building were simply too confusing for a user. Ouch. Read More

Dating your co-founder


Finding your ideal co-founder, is something that I value to have a greater importance than your product, your market or investors. The ideal founding team would be two people, that know each other by working together for at least a few years, respect each other, and complement each other. Ideally, one knows how to build the product and the other knows how to sell it. However, it seems to me, that finding your ideal co-founder is often a struggle. Read More


I’ve been building pitch-decks for a while now. I’ve created a heap of crap ones myself, but also built pitch-decks that actually raised money. So if you find yourself in the situation where you’re looking to build a decent pitch deck, I will share you some of my experiences based on some successful pitch-decks I’ve created or seen from others. Read More


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